, Vice President and Branch Manager of Pacific Union International in Malibu, was one of 25 real estate executives statewide to be spotlighted in How Women Brokers are Reinventing Leadership in the 21st Century, a just-published study commissioned as part of the C.A.R. Women's Initiative of the California Association of Realtors.
The new women’s outreach program seeks to increase awareness about women’s leadership in the brokerage industry, and aspires to create a community in which mentors and leaders can communicate, collaborate, promote, advocate for and support each other.
The effort was headed by top national real estate coach and author Bernice L. Ross along with C.A.R. SVP/Chief Economist Leslie Appleton Young and VP/Industry Relations/Strategic Initiatives Sara Sutachan. The initiative examined the findings of the C.A.R. 2017 Membership Survey as they relate to women’s roles in the industry. This survey included data on members’ current business structures; the nature of their company’s culture; and data on management and teams in terms of size, roles and structure. It also asked about coaching, mentoring and masterminding.
Last summer, Kosasky spoke on a panel at the first C.A.R. WomanUp! Conference, a full day of career-focused women exploring the tools needed to take their businesses to the next level. She and two colleagues headed a panel, titled, “The Art of the Ask,” which focused on strategies to empower women to engage in successful negotiations and navigate challenging business discussions. Kosasky especially underlined the importance of building relationships with colleagues in facilitating the negotiation process.
Sarah Kosasky’s career began in advertising, where she helped to develop successful campaigns for numerous Fortune 500 companies. She launched her own brokerage in 2009 and later joined the Pacific Union LA management team. Kosasky is Past President and serves on the board of directors of the Malibu Association of REALTORS, which previously recognized her as Realtor of the Year.